Joanna Stern is not a robot, but she lived with them
What happened
Joanna Stern, a veteran personal technology columnist, left The Wall Street Journal to launch New Things, her own media company. Her new book I Am Not a Robot, released this May, explores AI and automation from a grounded, human perspective. Stern is known for blending tech expertise with practical storytelling, and her work challenges easy assumptions about AI replacing people.
Why it matters
Stern’s departure from a major publication to start an independent media outlet focused on AI signals growing demand for nuanced, operator-level insight on this fast-evolving technology. Her book and new platform push back on clichés about robots taking over, emphasizing real-world impacts on jobs and daily life. For business leaders, builders, and investors, this re-centering on human experience sharpens the conversation around the promises and pitfalls of AI automation.
What to watch next
Watch how Stern’s New Things scales and influences public and industry understanding of AI. Her focus on practical realities could raise standards for tech coverage, making it easier for operators and decision-makers to separate hype from what actually changes workflows, labor dynamics, and business strategies. The reception to her book will also reveal appetite for detailed, skeptical takes on automation versus glib futurism.
AI Quick Briefs Editorial Desk